small signs, big change.

Every election cycle we are bombarded with a multitude of campaign material. TV and radio ads, newspapers, direct mailings and all sorts of social media pitches. You have to ask yourself, does any of this stuff break through? Actually, very little works. But an eye-catching yard sign, a large field sign, or a thought-provoking billboard campaign, is hard to ignore. You'll be surprised how just one of these small signs planted in your yard, near a stop sign, exiting a school, in front of a market, or next to a church, will command the attention of your neighbors.

We know because we have been planting signs for 30 years where we live and have found that the signs that get the most attention are the ones that don’t tell people what to think or who to vote for. Signs that tease, engage the imagination, and catch people by surprise spark ideas and ignite important conversations. What is this about? What do I think about this?  Or better, they ask their neighbors - did you see that strange sign on the corner? What the bleep is that? Once the conversation starts, it is very hard to make it stop. 

Start a conversation in your home town by hosting a LoveAmerica sign campaign in during the 2024 election season.